SG 专题看板
Singapore 市场重点指标对比(默认 vs 非SG合计 / 对照国 IN / PH / TH) · 运行日期: 2026-09-25
数据截至T-1 = 2026-09-24 (① 经济层, ② 参与层, ③ 首游 PK D0 漏斗, ⑧ 新用户 DT 游戏激活 等 6 项) · T-2 = 2026-09-23 (retention_d1_rate) · T-8 = 2026-09-17 (retention_d7_rate)
⚠️ LLM 生成失败:Extra data: line 12 column 1 (char 342)
② 参与层
pk_initiation_rate
100.00%
③ 首游 PK D0 漏斗
pk_completion_rate
100.00%
SG
26.1%
33.3%
100.0%
100.0%
50.0%
非SG合计
29.6%
17.4%
63.6%
97.1%
86.4%
SG
26.1%
33.3%
100.0%
100.0%
50.0%
IN
24.9%
19.1%
72.7%
97.9%
83.0%
PH
42.1%
25.0%
100.0%
50.0%
100.0%
TH
41.1%
20.2%
36.4%
100.0%
100.0%
Organic
17.6%
33.3%
100.0%
100.0%
100.0%
非Organic
50.0%
33.3%
100.0%
100.0%
0.0%
⑧ 新用户 DT 游戏激活
⚠️ card "新用户DT游戏激活情况" 数据缺失
⑥ SG 渠道分析
SG 2026-09-24 当日值 + Δ% vs 前一天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | retention_d7_rate | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| Organic | 7 +0.0% | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | 50.00% +0.0% |
| others | 5 +150.0% | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | — |
| SCAN QR | 1 | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | — |
| FB ads | 0 -100.0% | $0.00 | — | — | — | — | — | — | — |
| Third-party platform(hilltop) | 1 | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | 0.00% |
| Google ads | 0 | $0.00 | — | — | — | — | — | — | — |
| minihub | 0 | $0.00 | — | — | — | — | — | — | — |
| TikTok KOL | 0 | $0.00 | — | — | — | — | — | — | — |
| FB KOL | 0 | $0.00 | — | — | — | — | — | — | — |
SG 近 7 天 (2026-09-18 ~ 2026-09-24) 合计 + Δ% vs 前 7 天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | retention_d7_rate | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| Organic | 26 -46.9% | $0.00 -100.0% | $0.0000 -100.0% | 0.00% -100.0% | — | 3.85% +88.5% | 100.00% | 3.85% -52.9% | 50.00% -28.9% |
| others | 18 -60.0% | $0.00 -100.0% | $0.0000 -100.0% | 0.00% -100.0% | — | 0.00% | — | 0.00% | 33.33% -44.4% |
| SCAN QR | 8 +0.0% | $0.00 | $0.0000 | 0.00% | — | 0.00% | — | 0.00% | 50.00% |
| FB ads | 5 +66.7% | $0.001 | $0.0002 | 0.00% | — | 20.00% | 100.00% | 20.00% | 0.00% -100.0% |
| Third-party platform(hilltop) | 1 | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | 0.00% |
| Google ads | 1 +0.0% | $0.00 | $0.0000 | 0.00% | — | 0.00% | — | 0.00% | 100.00% +0.0% |
| minihub | 1 | $0.00 | $0.0000 | 100.00% | — | 0.00% | — | 0.00% | 0.00% |
| TikTok KOL | 0 -100.0% | $0.00 | — | — | — | — | — | — | — |
| FB KOL | 0 -100.0% | $0.00 | — | — | — | — | — | — | — |
各国按渠道拆分 · 2026-09-24 当日值
规模与收入
| 渠道 | new_users | total_revenue | arpu |
|---|
| SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH |
|---|
| minihub | 0 | 127 | 0 | 0 | $0.00 | $0.005 | $0.00 | $0.00 | — | $0.0000 | — | — |
| others | 5 | 39 | 2 | 2 | $0.00 | $0.001 | $0.00 | $0.00 | $0.0000 | $0.0000 | $0.0000 | $0.0000 |
| Organic | 7 | 27 | 3 | 2 | $0.00 | $0.002 | $0.00 | $0.00 | $0.0000 | $0.0001 | $0.0000 | $0.0000 |
| TikTok KOL | 0 | — | — | 26 | $0.00 | — | — | $0.002 | — | — | — | $0.0001 |
| invite | — | 1 | 0 | 0 | — | $0.00 | $0.00 | $0.00 | — | $0.0000 | — | — |
| SCAN QR | 1 | — | — | — | $0.00 | — | — | — | $0.0000 | — | — | — |
| Google ads | 0 | 0 | 0 | — | $0.00 | $0.00 | $0.00 | — | — | — | — | — |
| FB ads | 0 | — | — | — | $0.00 | — | — | — | — | — | — | — |
| invite_task | — | 1 | 0 | — | — | $0.00 | $0.00 | — | — | $0.0000 | — | — |
| Third-party platform(hilltop) | 1 | — | — | — | $0.00 | — | — | — | $0.0000 | — | — | — |
| FB KOL | 0 | — | — | 0 | $0.00 | — | — | $0.00 | — | — | — | — |
| Google KOL | — | — | — | 0 | — | — | — | $0.00 | — | — | — | — |
转化率指标
| 渠道 | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH |
|---|
| minihub | — | 20.47% | — | — | — | 96.15% | — | — | — | 25.20% | — | — | — | 97.83% | — | — |
| others | 0.00% | 0.00% | 0.00% | 0.00% | — | — | — | — | 0.00% | 2.56% | 0.00% | 50.00% | — | 71.43% | — | 50.00% |
| Organic | 0.00% | 7.41% | 33.33% | 0.00% | — | 100.00% | 0.00% | — | 0.00% | 11.11% | 33.33% | 0.00% | 50.00% | 120.00% | 100.00% | 100.00% |
| TikTok KOL | — | — | — | 7.69% | — | — | — | 100.00% | — | — | — | 23.08% | — | — | — | 153.33% |
| invite | — | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | — | — | — |
| SCAN QR | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | — | — | — | — |
| Google ads | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| FB ads | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| invite_task | — | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | — | — | — |
| Third-party platform(hilltop) | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | 0.00% | — | — | — |
| FB KOL | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Google KOL | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
各国按渠道拆分 · 近 7 天 (2026-09-18 ~ 2026-09-24) 合计
规模与收入
| 渠道 | new_users | total_revenue | arpu |
|---|
| SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH |
|---|
| minihub | 1 | 937 | 1 | 1 | $0.00 | $0.05 | $0.00 | $0.00 | $0.0000 | $0.0000 | $0.0000 | $0.0000 |
| others | 18 | 275 | 21 | 17 | $0.00 | $0.01 | $0.00 | $0.001 | $0.0000 | $0.0000 | $0.0000 | $0.0001 |
| Organic | 26 | 167 | 30 | 24 | $0.00 | $0.03 | $0.003 | $0.002 | $0.0000 | $0.0002 | $0.0001 | $0.0001 |
| TikTok KOL | 0 | — | — | 242 | $0.00 | — | — | $0.02 | — | — | — | $0.0001 |
| invite | — | 21 | 0 | 0 | — | $0.001 | $0.00 | $0.00 | — | $0.0000 | — | — |
| SCAN QR | 8 | — | — | — | $0.00 | — | — | — | $0.0000 | — | — | — |
| Google ads | 1 | 4 | 1 | — | $0.00 | $0.001 | $0.001 | — | $0.0000 | $0.0003 | $0.0010 | — |
| FB ads | 5 | — | — | — | $0.001 | — | — | — | $0.0002 | — | — | — |
| invite_task | — | 1 | 0 | — | — | $0.00 | $0.00 | — | — | $0.0000 | — | — |
| Third-party platform(hilltop) | 1 | — | — | — | $0.00 | — | — | — | $0.0000 | — | — | — |
| FB KOL | 0 | — | — | 0 | $0.00 | — | — | $0.00 | — | — | — | — |
| Google KOL | — | — | — | 0 | — | — | — | $0.00 | — | — | — | — |
转化率指标
| 渠道 | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH | SG | IN | PH | TH |
|---|
| minihub | 0.00% | 11.63% | 0.00% | 0.00% | — | 82.57% | — | — | 0.00% | 15.80% | 0.00% | 0.00% | 0.00% | 80.42% | 100.00% | — |
| others | 0.00% | 2.18% | 9.52% | 5.88% | — | 83.33% | 50.00% | 100.00% | 0.00% | 4.00% | 9.52% | 11.76% | 33.33% | 37.04% | 33.33% | 80.00% |
| Organic | 3.85% | 4.79% | 3.33% | 16.67% | 100.00% | 87.50% | 0.00% | 100.00% | 3.85% | 7.19% | 3.33% | 20.83% | 50.00% | 80.81% | 75.00% | 58.82% |
| TikTok KOL | — | — | — | 6.20% | — | — | — | 93.33% | — | — | — | 10.74% | — | — | — | 84.97% |
| invite | — | 4.76% | — | — | — | 100.00% | — | — | — | 4.76% | — | — | — | 76.47% | — | — |
| SCAN QR | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | 50.00% | — | — | — |
| Google ads | 0.00% | 0.00% | 0.00% | — | — | — | — | — | 0.00% | 0.00% | 0.00% | — | 100.00% | 300.00% | 0.00% | — |
| FB ads | 20.00% | — | — | — | 100.00% | — | — | — | 20.00% | — | — | — | 0.00% | — | — | — |
| invite_task | — | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | — | — | — |
| Third-party platform(hilltop) | 0.00% | — | — | — | — | — | — | — | 0.00% | — | — | — | 0.00% | — | — | — |
| FB KOL | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Google KOL | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
SG 2026-09-24 Organic / 非Organic 当日值 + Δ% vs 前一天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | retention_d7_rate | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| Organic | 7 +0.0% | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | 50.00% +0.0% |
| 非Organic | 7 +133.3% | $0.00 | $0.0000 | — | — | 0.00% | — | 0.00% | 0.00% |
SG 近 7 天 (2026-09-18 ~ 2026-09-24) 合计 + Δ% vs 前 7 天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | retention_d7_rate | play_rate | completion_rate | ct_rate | open_to_swipe_rate |
|---|
| Organic | 26 -46.9% | $0.00 -100.0% | $0.0000 -100.0% | 0.00% -100.0% | — | 3.85% +88.5% | 100.00% | 3.85% -52.9% | 50.00% -28.9% |
| 非Organic | 34 -43.3% | $0.001 +0.0% | $0.0000 +76.5% | 3.70% -19.8% | — | 2.94% | 100.00% | 2.94% | 27.27% -48.9% |
⑦ SG Story 分析
SG 2026-09-24 当日值 + Δ% vs 前一天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | play_rate | completion_rate | ct_rate | joined_tag_rate | pk_replay_rate | conversion_rate | pk_completion_rate | open_to_swipe_rate |
|---|
| Organic | 7 +0.0% | $0.00 | $0.0000 | — | 0.00% | — | 0.00% | — | — | 0.00% | — | 50.00% +0.0% |
| others | 5 +150.0% | $0.00 | $0.0000 | — | 0.00% | — | 0.00% | — | — | — | — | — |
| SCAN QR | 1 | $0.00 | $0.0000 | — | 0.00% | — | 0.00% | — | — | — | — | — |
| FB ads | 0 -100.0% | $0.00 | — | — | — | — | — | — | — | — | — | — |
| Third-party platform(hilltop) | 1 | $0.00 | $0.0000 | — | 0.00% | — | 0.00% | — | — | — | — | 0.00% |
| 其他 | 0 | $0.00 | — | — | — | — | — | — | — | — | — | — |
SG 近 7 天 (2026-09-18 ~ 2026-09-24) 合计 + Δ% vs 前 7 天
| 渠道 | new_users | total_revenue | arpu | retention_d1_rate | play_rate | completion_rate | ct_rate | joined_tag_rate | pk_replay_rate | conversion_rate | pk_completion_rate | open_to_swipe_rate |
|---|
| Organic | 26 -46.9% | $0.00 -100.0% | $0.0000 -100.0% | 0.00% -100.0% | 3.85% +88.5% | 100.00% | 3.85% -52.9% | — | — | 33.33% +33.3% | 100.00% | 50.00% -28.9% |
| others | 18 -60.0% | $0.00 -100.0% | $0.0000 -100.0% | 0.00% -100.0% | 0.00% | — | 0.00% | — | — | 0.00% | — | 33.33% -44.4% |
| SCAN QR | 8 +0.0% | $0.00 | $0.0000 | 0.00% | 0.00% | — | 0.00% | — | — | 0.00% | — | 50.00% |
| FB ads | 4 +100.0% | $0.001 | $0.0003 | 0.00% | 25.00% | 100.00% | 25.00% | — | — | 100.00% | 100.00% | 0.00% -100.0% |
| Third-party platform(hilltop) | 1 | $0.00 | $0.0000 | — | 0.00% | — | 0.00% | — | — | — | — | 0.00% |
| 其他 | 9 -40.0% | $0.00 | $0.0000 | 33.33% +166.7% | 0.00% | — | 0.00% | — | — | — | — | 50.00% +50.0% |
Organic
17.6%
33.3%
100.0%
100.0%
100.0%
others
33.3%
0.0%
0.0%
0.0%
0.0%
SCAN QR
50.0%
0.0%
0.0%
0.0%
0.0%
FB ads
100.0%
100.0%
100.0%
100.0%
0.0%
Third-party platform(hilltop)
0.0%
0.0%
0.0%
0.0%
0.0%